ypulse mashup

Kyra Reppen, SVP and GM Neopets

5 keys to tweendom
- control
- social
- safety
- self expresion
- fun

JAX is toy partner with special codes that unlock things

trends to watch for
- media convergence
- hybrid business
- mobile is everything
- shared entertainment experiences

expanding into neo studios
- developing new vws

Question re: where did learning go from neopets now that viacom bought
- handled well - talked about how the games are more covert learning - web design, html, critical thinking, etc

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Old School to New School

Byron Cahill, Editor, read Mag

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Tweens Online: Permission is Key

Denise Tayloe, CEO, Privo, Privacy Vaults Online

YAY!  I Love her

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Kajeet

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